A Cross-Cultural Comparison of Advertising Strategies for Top-Selling Beers in America and Poland

Research output: Contribution to conference › Conference session

Original language	American English
State	Published - May 29 2014
Event	International Conference on Language, Culture and Politics - Kielce, Poland Duration: May 28 2014 → May 29 2014 Conference number: 6th

Conference	International Conference on Language, Culture and Politics
Abbreviated title	LCP
Country/Territory	Poland
City	Kielce
Period	5/28/14 → 5/29/14

Access to Document

@conference{63cb317a93e247e4a97dca24ebf58d91,

title = "A Cross-Cultural Comparison of Advertising Strategies for Top-Selling Beers in America and Poland",

author = "Erika Grodzki and Kinga Kowalewska",

year = "2014",

month = may,

day = "29",

language = "American English",

note = "International Conference on Language, Culture and Politics, LCP ; Conference date: 28-05-2014 Through 29-05-2014",

}