Evolving Cybersecurity Landscape for Luxury and Fashion Houses: A Proactive Approach to Protecting Digital Assets and Gaining Competitive Advantage

Research output: Contribution to conferencePaper

19 Downloads (Pure)

Abstract

This research paper aims to explore the specific challenges that luxury and fashion houses face in protecting their digital assets and safeguarding their intellectual property in the evolving cybersecurity landscape. The paper proposes a proactive approach to navigating the cybersecurity landscape and gaining a competitive advantage in the marketplace. The research will identify the security challenges, recommend solutions, and discuss regulations that luxury and fashion houses must adhere to. The paper concludes that by implementing robust cybersecurity measures, building a cybersecurity culture, collaborating with experts, and staying abreast of evolving threats, luxury and fashion houses can protect their digital assets and gain a competitive advantage in the marketplace.
Original languageAmerican English
StatePublished - Mar 23 2023
EventInternational Organization of Social Sciences and Behavioral Research (IOSSBR) Spring 2023 Conference - New Orleans, United States
Duration: Mar 22 2023Mar 23 2023

Conference

ConferenceInternational Organization of Social Sciences and Behavioral Research (IOSSBR) Spring 2023 Conference
Abbreviated titleIOSSBR23
Country/TerritoryUnited States
CityNew Orleans
Period3/22/233/23/23

Bibliographical note

Won a Best Paper Award at the International Organization of Social Sciences and Behavioral Research (IOSSBR) Spring 2023 Conference.

Keywords

  • Best Paper Award

Organization custom fields

  • Organization is International

Cite this