Hey There, My Name is …? Literature Review of The Role of Naming AI in Consumer Trust and Satisfaction

Begum Kaplan, Mansur Khamitov

Research output: Contribution to conferencePaper

Original languageAmerican English
StatePublished - Feb 24 2024
EventAmerican Marketing Association (AMA) Winter Academic Conference: Unlocking Our Potential - Tradewinds Resort Center, St. Pete Beach, United States
Duration: Feb 23 2024Feb 25 2024

Conference

ConferenceAmerican Marketing Association (AMA) Winter Academic Conference
Abbreviated titleAMA Winter 2024
Country/TerritoryUnited States
CitySt. Pete Beach
Period2/23/242/25/24

Bibliographical note

*Begum Kaplan and Mansur Khamitov, Hey There, My Name is …? Literature Review of The Role of Naming AI in Consumer Trust and Satisfaction, presented at the AMA Winter Academic Conference 2024 as a competitive paper.

Keywords

  • Big Data
  • Artificial Intelligence
  • Machine Learning Insights
  • Competitive Paper

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