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Retail Matters Podcast: The End of Shopping: Why AI is the New Customer

Research output: Non-textual formDigital or Visual Products

Abstract

As platforms like ChatGPT move from product discovery to direct checkout, AI-based search is poised to become one of the biggest disruptions to e-commerce in decades.

Consumers are using conversational, intent-based prompts rather than brand-led searches, forcing brands to rethink product naming and content strategy to surface in AI-generated results.

Some brands and retailers are launching their own AI-based search tools as data shows AI-influenced shopping drives significant sales growth.
Original languageAmerican English
PublisherThe Newscasters' Studio
Media of outputOnline
Size00:25:08
StatePublished - Feb 8 2026

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