Abstract
This presentation will delve into the demographic trends driving pickleball's popularity, particularly its strong appeal among older adults while also gaining traction with younger players. We will explore the role of community engagement, celebrity involvement, and strategic investment in the sport’s rapid growth. Finally, we will discuss the potential future of pickleball as it continues to expand its footprint across the country and potentially the world.
| Original language | American English |
|---|---|
| State | Published - Feb 2025 |
| Event | Global Sports Business Association (GSBA) Cruise Conference - Royal Caribbean's "Independence of the Seas" cruise ship; departing from the Port of Miami in Miami, Florida, and making two stops in the Bahamas, at Coco Cay and Nassau Duration: Feb 21 2025 → Feb 24 2025 |
Conference
| Conference | Global Sports Business Association (GSBA) Cruise Conference |
|---|---|
| Abbreviated title | GSBA |
| Period | 2/21/25 → 2/24/25 |
| Other | The GSBA Conference is an event that focuses on the various aspects of the sport business industry, fostering collaboration and innovation among stakeholders with keynote speeches and other educational programming designed to discuss research, trends and best practices. |